Landing page vs business website: which do you need?
They look similar but do very different jobs. Here's how to know which one fits your goal right now.
Read articleThe honest answer is 'it depends' — but here's a clear way to think about what drives the price of a website, so you can budget with confidence.
It's the first question almost every business asks, and the honest answer is that a website's cost depends on what it needs to do. A one-page site for a local service and a multi-page site with a blog, booking and payments are different projects with different price tags. The useful thing is to understand what actually drives the number.
Think in tiers. A focused landing page is the smallest investment and does one job well. A multi-page business website costs more because it carries more of your story and more ways to convert. A web application or e-commerce store is a step up again, because you're paying for functionality, not just design.
The best approach is to start from the outcome you want — more enquiries, direct online orders, a tool that saves your team time — and work backwards. That keeps you from paying for things you don't need, and from under-building something that matters.
A website is an investment in how your business shows up online. The right question isn't just 'how cheap can this be?' — it's 'what does this need to do, and what's that worth to the business?' Get clear on that, and the budget conversation becomes much easier.
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They look similar but do very different jobs. Here's how to know which one fits your goal right now.
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